Larsen Marketing http://www.larsenmarketing.com Not just another marketing weblog Fri, 30 Jul 2010 14:51:10 +0000 http://wordpress.org/?v=2.6 en Module 2, day 3: Writing content http://www.larsenmarketing.com/105/module-2-day-3-writing-content/ http://www.larsenmarketing.com/105/module-2-day-3-writing-content/#comments Fri, 30 Jul 2010 14:50:32 +0000 admin http://www.larsenmarketing.com/?p=105 Today we learn how to use the publish content module of market samurai and Ed teaches a technique called free writing. We write continuously for 10 minutes using a timer with an alarm clock, without editing anything. We then leave the writing for 24 hours before editing.

Here’s how it started :)

How to make your own l*****

I am writing this crappy article about l***** because Ed told me to do so and I have no point about what to write in it, so therefore I’m writing some useless info that wont help anyone with anything at all. I am writing it so that you can be able to create your own

Word count: 440… or 351 without the I don’t know what to write jada jada…

]]> http://www.larsenmarketing.com/105/module-2-day-3-writing-content/feed/ Module 2, day 2: Finding content http://www.larsenmarketing.com/103/module-2-day-2-finding-content/ http://www.larsenmarketing.com/103/module-2-day-2-finding-content/#comments Fri, 30 Jul 2010 14:31:09 +0000 admin http://www.larsenmarketing.com/?p=103 Today we have researched content using the find content module in market samurai. We were also shown how to make lists in twitter instead of following people when using twitter search to research micro niches.

Today’s task is taking some notes about or micro niche and reading through the notes.

]]> http://www.larsenmarketing.com/103/module-2-day-2-finding-content/feed/ Module 2, day 1: Register a domain, hosting and free WPD account http://www.larsenmarketing.com/101/module-2-day-1-register-a-domain-hosting-and-free-wpd-account/ http://www.larsenmarketing.com/101/module-2-day-1-register-a-domain-hosting-and-free-wpd-account/#comments Thu, 29 Jul 2010 11:30:45 +0000 admin http://www.larsenmarketing.com/?p=101 Today’s task is registering a domain using domain samurai, signing up for hosting and a free wPD trial account.

I have registered two domains since I am planning to build two sites. My domain registrar is moniker.com. I already have hosting, but I am not happy with their uptime, so I registered a new account with hostgator as recommended by the challenge team.The baby plan is the best hosting plan, since I want to host more than one domain on my account. I used a coupon code, so I only paid 1 cent for the first month of hosting. To get this discount, you can register at hostgator.com and use the coupon code: 994COUPONCODE

]]> http://www.larsenmarketing.com/101/module-2-day-1-register-a-domain-hosting-and-free-wpd-account/feed/ Module 1, day 7: Commercial indicators http://www.larsenmarketing.com/99/module-1-day-7-commercial-indicators/ http://www.larsenmarketing.com/99/module-1-day-7-commercial-indicators/#comments Tue, 27 Jul 2010 17:21:55 +0000 admin http://www.larsenmarketing.com/?p=99 Commercial indicators

- Google adwords (4-5 ads)
- Related products in ebay
- Related products in amazon
- Online stores for related products
- Information products
- Affiliate programs

]]> http://www.larsenmarketing.com/99/module-1-day-7-commercial-indicators/feed/ Module 1, day 6 SEO matrix analysis http://www.larsenmarketing.com/97/module-1-day-6-seo-matrix-analysis/ http://www.larsenmarketing.com/97/module-1-day-6-seo-matrix-analysis/#comments Tue, 27 Jul 2010 16:14:46 +0000 admin http://www.larsenmarketing.com/?p=97 I just completed day 6 of module 1. Module day 2 is today, so I am 3 days behind at the moment. Just got internet at home now, so hope to catch up soon.

The video today is repeting the 5 factors of the SEO matrix. Today’s task is identifying weak competitors, a weak competitor is a competitor that has a complete row of green in the SEO matrix. To pass the  SEO competition criteria, the niche theme keyword needs to have at least one weak competitor.

]]> http://www.larsenmarketing.com/97/module-1-day-6-seo-matrix-analysis/feed/ Module 1, day 5: SEO competiton http://www.larsenmarketing.com/95/module-1-day-5-seo-competiton/ http://www.larsenmarketing.com/95/module-1-day-5-seo-competiton/#comments Fri, 23 Jul 2010 12:55:33 +0000 admin http://www.larsenmarketing.com/?p=95 Actions for the day:

1) Get familiar with the SEO competiton matrix in market samurai. In the challenge we use: PR, BLP, YAH, Title, URL

2) Create a table for each niche with the keywords matching the criteria

]]> http://www.larsenmarketing.com/95/module-1-day-5-seo-competiton/feed/ Module 1, day 4: Finding theme and category keywords http://www.larsenmarketing.com/93/module-1-day-4-finding-theme-and-category-keywords/ http://www.larsenmarketing.com/93/module-1-day-4-finding-theme-and-category-keywords/#comments Wed, 21 Jul 2010 17:58:06 +0000 admin http://www.larsenmarketing.com/?p=93 I have been away visiting my mother in law, so I have a bit of catching up to do here before module 2 starts next week… Also I just moved into a new flat and have to wait 1-2 weeks before I get internet at home.

Keyword criteria

Searches pr day: At least 80
PBR: At least 15%
Competing sites: Less than 30 000

Find 3 niches with 3-4 keywords meeting the above criteria.

I have found some potential niches and I have a favorite that I hope will be good to work with :-)

]]> http://www.larsenmarketing.com/93/module-1-day-4-finding-theme-and-category-keywords/feed/ Module 1, Day 3: Traffic and competition http://www.larsenmarketing.com/91/module-1-day-3-traffic-and-competition/ http://www.larsenmarketing.com/91/module-1-day-3-traffic-and-competition/#comments Wed, 14 Jul 2010 16:55:26 +0000 admin http://www.larsenmarketing.com/?p=91 No action to take today.

broad match - long term traffic potential
phrase match - medium term traffic potential
exact match - short term traffic potential

Broad match for traffic
Phrase match for competition

]]> http://www.larsenmarketing.com/91/module-1-day-3-traffic-and-competition/feed/ Module 1, day 2: Finding niche ideas http://www.larsenmarketing.com/89/module-1-day-2-finding-niche-ideas/ http://www.larsenmarketing.com/89/module-1-day-2-finding-niche-ideas/#comments Wed, 14 Jul 2010 14:22:11 +0000 admin http://www.larsenmarketing.com/?p=89 Today’s goal is to brainstorm 7 market and niche ideas. Here are some helpful tools:

Amazon Magazines

Google search based keyword tool

I don’t know why I’m still procrastinating when I spend more time procrastinating than the time it takes to do the task… Anyway, I have 7 ideas now and am ready for day 3.

]]> http://www.larsenmarketing.com/89/module-1-day-2-finding-niche-ideas/feed/ Module 1, Day 1: What is a niche? http://www.larsenmarketing.com/80/day-1-what-is-a-niche/ http://www.larsenmarketing.com/80/day-1-what-is-a-niche/#comments Mon, 12 Jul 2010 22:15:08 +0000 admin http://www.larsenmarketing.com/?p=80 Market: A market is a community of people who share a common interest in a particular subject or activity, often with their own language built from terms and acronyms.

Niche: Within every market you will find multiple niches, a niche is a subset of a market that relates to a specific topic.

Keywords: The words or phrases that people use to search online.

Today’s action step. Identify 3 examples of market, niche, microniche

I think this is simple, yet hard…

Sports/Outdoors -> fishing -> fishing equipment
Health/fitness -> Oral hygiene -> bad breath
Pets -> dogs -> dog training

I just read this thread in the forum and I guess dog training is not a micro niche…

What is a microniche, niche and market?

Today’s video:
http://www.youtube.com/watch?v=q-P2ua1Wc_I

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